The
Pursuit

pɚˈsuːt/
The act of trying to achieve a plan, activity, or situation, usually over a long period of time.

Win/loss, victory/defeat, have/have not—the binary rules of achievement don’t apply at TARRA.

Leave money, fame, fortune and perfection at the door. We’re more interested in how you do what you do and—more importantly—what drives you to do it.

The Pursuit is a space where storytelling, business and culture collide to help you navigate your path to success, whatever that word means to you.

Vitamin Z: Strong, Smart, Bold

These young women are proof that Gen Z is so much more than smartphones and short attention spans.

Your Monthly Delivery of Brain Food | May 2019

Spring has officially sprung’ed. Emerging from hibernation and unfurling our blooms has the TARRA office abuzz with “what’s next, what’s new, where are we going, let’s get to it.”

Your Monthly Delivery of Brain Food | March 2019

March is about finding your power, learning how to celebrate difference through music, discovering a sense of calm in the storm of daily life, and digging into the whys behind why progress has stalled for many women on their way to the top.

Your Monthly Delivery of Brain Food | February 2019

This month our lineup includes a new marketing bible, a powerful poem about transitioning, a pump-up jam called “Voodoo Pussy” and more.

Your Monthly Delivery of Brain Food | December 2018

Out with the old, in with the new. This month, we look ahead to 2019 with a roundup of articles, movies, podcasts and art exhibitions that have inspired a list of New Year’s resolutions.

Lily Kanter, Co-Founder, Serena & Lily

We chatted with Lily Kanter, co-founder of Serena & Lily and founder of Boon Supply.

TARRA Made: Your Guide to Small Business Saturday

We did your holiday shopping for you! Your definitive guide to our most coveted local artisans, makers and shops for Small Business Saturday.

Your Monthly Delivery of Brain Food | November 2018

This month, we are highlighting a highly anticipated book release, an engrossing podcast, a feminist art exhibition, as well as conversations about male allies and moving forward with the #MeToo movement.

A Note From Our Founder

The effect we will have on the lives of many generations to come will be lauded in history books as a turning point for gender equality.

Your Monthly Dose of Brain Food | September 2018

This month, we’re highlighting one of our favorite music discoveries, a transformative TED Talk, some news highlights from the world of politics, and one hilarious podcast that is a must if you need a light-hearted interlude to your day.

Anna Karlin

Anna Karlin works across all media, and when she says all, she means it.